Al Seer Grounp

Al Seer Group LLC

Founded in 1961, Al Seer group has over 55 years of successfully distributing and developing FMCG brands.

Al Seer is proud of its reputation as the largest and best in class distributor in the lower Gulf. It has successfully grown partnerships which range from new businesses to 50 year old relationships. Al Seer partners with a number of world class brands including Dettol, Colgate, Kleenex, Dabur, Ferrero, Kraft, McVities, Anchor, Heinz and Americana among others.

Al Seer's Vision is to be the preferred brand building partner in the region. Its goal is to deliver higher than category growths for its partner brands, while constantly setting new benchmarks in FMCG distribution.

Key Facts

  • Coverage across channels spanning Retail and Horeca
  • A 2500 strong organization, of which a 1400+ team of channel focused, sales and merchandising personnel focused on delivering excellence at the Point of Purchase
  • Excellent customer relationships based on a professional approach and mutual respect
  • Mobility solutions to deliver better quality sales
  • Recognized for outstanding customer service
  • SAP based ERP systems with robust decision support systems.
  • Warehousing across 11 locations in the UAE and Oman includes full services facilities with real time data connectivity.
  • 75,000 pallet locations of storage space.
  • HACCP and ISO 22000 certified warehouses across 5 locations in the UAE and 6 locations in Oman
  • An extensive fleet of 330+ vehicles cater to product delivery requirements across channels.

Al Seer Brands

  • DREAMWHIP
  • moov logo
  • syoss logo
  • Bonawell Logo
  • Mazola - Final Eng Mazola Logo 27 06
  • HARIBO
  • Clorox High Res
  • Q.B.B  -QBB
  • BRYLCREEM. GREEN
  • Vanish Logo
  • Pelikan Logo
  • mani
  • John West
  • Bru-Logo
  • enchanteur logo
  • Anchor Cheese Logo
  • Nutella logo
  • eskinol
  • PALETTE LOGO
  • Sunquick-Logo-2014-RGB
  • Kraft Philadelphia
  • raf logo copy
  • Hershey's
  • KBueno
  • kolson
  • KISSAN
  • finish logo
  • Libbys
  • Suntop logo
  • AlAin Veg
  • DIETERBA Logo
  • Ambi Pur Logo
  • Jocca logo-01
  • Replaze Logo
  • Majdi Logo
  • TANG
  • SCHOLL
  • Deemah Logo
  • FerreroRocherLogo
  • Parachute Logo
  • asmak IFFHCo logo Final Logo
  • Theramed Logo
  • Lady-Speed-Stick-Logo
  • Dabur Vatika Logo Eng
  • Scotch logo
  • EUREKA
  • Harpic Logo
  • JAMRAH
  • Borges Logo
  • Sue Bee
  • V8 Logo
  • KIWI CROWN Logo
  • kotext (sep onwards)
  • Pril-All In One Logo
  • Pif Paf Logo
  • FOGG
  • Kerry Gold logo new
  • Hana Tuna Logo
  • Diamond - Logo Diamond
  • colgate
  • Dettol Logo
  • Palmolive logos
  • Huggies logo
  • HP Sauce
  • Scotch Brite - SB Logo - Green
  • MEHRAN LOGO
  • AIRWICK LOGO2010
  • Watties Logo
  • AMERICANA
  • Ice Breakers
  • Al Ain New Logo Eng
  • Post-it logo
  • Rabea logo
  • Bertolli - LOGO High Res
  • classico
  • Reese's Logo
  • clearasil logo hires
  • LP Sauce
  • Taft Logo
  • Indus valley
  • Bubchen
  • Daawat basmati Specialist logo
  • Men Perfect Logo
  • Persil Powder Logo
  • City Men Logo
  • Doube Delights Logo
  • Veet Logo
  • HeinzLogo
  • Farley's
  • Nectaflor Logo
  • Prego-logo-eng
  • Ceres with strapline-01
  • emirates macroni-1024x112
  • Mister Potato Logo
  • AtkinsLogoGlow
  • Caprisun Logo
  • AlIslami
  • Creme 21
  • Campbell-logo-eng
  • Dabur chyawanprash Logo
  • Dac-Dishwashing-Logo
  • Fa High Res
  • Dabur Glucose D logo
  • ANLENE LOGO
  • Livon Logo
  • Fine Logo
  • Kwality Ice Cream 1
  • McVitie's logo
  • Carr's logo
  • DoubleA
  • Kleenex orbz English 2013
  • Royal Logo
  • kraft logo 2014
  • Krack foot care logo
  • TICTAC Hres
  • GREENS 1907 LOGO-ENGLISH

    Al Seer Gallery

    Al Seer Dubai Office
    Al Seer Dubai Warhouse Operations
    Al Seer Warehouse Dubai 2
    Al Seer Warehouse Dubai

    Management Team

    • Head Of Business

      Head Of Business

      Fouad Touckly - Chief Executive Officer

      Fouad is the CEO of Al Seer Group for both its UAE & Oman Operations. His association with the Group dates back to 1983 when he joined Spinneys Dubai LLC as a Business Development Executive.

      Fouad is a graduate in Economics and Political Science from Canada.

    • Management Team

      Chief Executive Officer: Fouad Touckly
      GM Corporate Services: R. Krishnamoorthy
      GM Arabian Oasis Food Company: Sherin El Sebaie
      GM Al Seer: Mamoun Gasim
      GM Fine Fair: Joseph Abraham
      GM Oman Operations: John Varghese
      GM Abu Dhabi Operations: Aalok Suryavanshi

    Links

    website link iconBusiness Website  video iconCorporate Video

    Contact Al Seer

    Al Seer Corporate Office

    Behind Al Tayer Motors
    Sheikh Zayed Road
    Dubai
    United Arab Emirates

    Contact

    Telephone: +971 4 3725300

    Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

    Website: www.alseer.com 

    Corporate Office Location Map